Broadcast designers have a tough job. Not only do they need to recreate or represent reality, a message or a story in a simple, engaging and attractive way – they also have to do it really fast. The control of the materials used in designing an AR object, a virtual set or a piece of…

By Petter Ole Jakobsen (5-minute read) The next big thing in media after cable is happening right now — IP and streaming. This is evidenced in the World Cup, with ample examples of fans watching and catching up on all the action via live programs, online streaming and across social platforms like TikTok. The challenge…

In a recent report, environmental organization albert, which works with the global film and TV industry to reduce the environmental impact of content production, estimated that every hour of TV production generates 9.2 tons of CO2, which translates to 27.6sqm of sea ice loss. The United Nations calls global warming the ‘defining issue of our…

Graphics have never been more important to television. As the amount of available data about any given subject from politics to football increases, so the means of presenting that information on-screen, to an increasingly informed audience, becomes more critical. And whether traditional, virtual or augmented, graphics need to be clear, crisp, and convey information quickly.…

Artificial Intelligence (AI) and Machine Learning (ML) are buzzwords in many fields, including visual storytelling like broadcasting, especially sports. Already at the beginning of the pandemic, leading professional services network PwC noted over ten application areas in which AI use is growing across sports and events – and the speed of innovation has just increased…

Do you remember the first time you used a virtual background on a Teams or Zoom call? They felt pretty fresh and exciting, giving us a way to escape (at least virtually) from the cluttered backdrop that went hand-in-hand with working from home for so many of us. One can only imagine the blushes virtual…