Executive Summary Sky Germany and Sky Italia are sports broadcast leaders. They are known for their visually stunning and in-depth live sports coverage, and hold the rights to premium events like the Bundesliga, UEFA Champions League, and Serie A. They know viewers expect more than a live game. Fans want insight. They want drama. They…

Executive Summary Sky Germany and Sky Italy are synonymous with premium sports coverage, holding the rights to some of the most prestigious leagues in the world, including the Bundesliga, NBA, Serie A, and the UEFA Champions League. As the demand for content grew – requiring more output across more channels and platforms – both broadcasters…